OUR BLOG
Japanese Customer and Market Insights
We share out expertise on effective strategies and technics to help you reach customers and prospects in Japan.
In this article, we compared the monthly active users (MAU) and user demographics of top Japanese social media used in Japan based on published data and estimates of major SNS…
There is a cartoon (manga) advertisement in Japan, a unique advertising content culture. In recent years, many companies in Japan have used social media advertising in particular. Therefore, in this…
PBN (Private Blog Network) is a network in which multiple people cooperate to create multiple blogs based on a certain theme and work together to improve the ranking on Google,…
Meishi (“名刺”), is the Japanese business cards that are exchanged as part of a self-introduction or handed for professional rituals in Japanese business. In general, it is a business card…
The e-commerce market in Japan is expanding year by year. It is an indispensable sales channel when selling any product in Japan. In such a growing market, it is important…
The keyword research in Japan is not simple and often complicated. The simple translation of keywords can only do so much, without proper keyword research. This article will explain the…
ccTLD (Country Code Top Level Domain) is a domain assigned to each country or region, and basically uses the two-letter country code specified by the ISO (International Organization for Standardization).…
In Japan, “SNS” stands for “Social Networking Service”. The term SNS Japan is commonly used in Japan to refer to various social media services. This article explains more about the…
Imagine trying to sell a product in a market where the slightest scratch on an item can lead to complaints, where food must always be at the peak of freshness,…
YouTube is a video-sharing service that allows you to enjoy many videos for free. In recent years, many companies and stores have been attracting attention as a means of marketing…
We all know that SEO is one of the most fundamental and important roles in web marketing and driving traffic to your site. So as Japan SEO. Since many Internet…
The advantage of paying customers is that you pay more and get results faster. For example, it often takes at least a few weeks if you want your site to…
Link building, acquiring a "quality" link from other websites to your website with "related" anchor text is one of the important SEO practices to increase traffic to your website. This…
We worked with US-based EC shopping services to launch their service in Japan markets. They already have existing EC channels and their challenge is to start their content marketing to…
Below we summarized common units conversion mainly in US units to units that are used in Japan. You can find in English following Japanese characters in brackets and their conversion…
In December 2016, the Integrated Resort (IR) Development Promotion Bill, known as the “Casino Bill” was passed. This bill has been attracting attention as the casino has been lifted in…
We worked with Hong Kong-based social media management software company to translate their website, contents and their software into Japanese. (more…)